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About HCU

Designing Better Living Through Everyday Products

Since 1997, HCU has helped global retailers bring home living products from concept to shelf through integrated product development, sourcing and retail execution.

HCU serves as the international business platform of PACETGREEN, connecting global customers with our product development and supply chain capabilities.

PACETGREEN USA LLC supports our U.S. commercial operations and customer relationships, while Shandong Pacetgreen Trading Co., Ltd. supports product development, manufacturing coordination, quality control and global supply chain operations from China.

About HCU Hero Showcase
28+ Years
28+ Years
of Export Experience
30+ Global
30+ Global
Markets Served
50+ Retail
50+ Retail
Programs Supported Annually
200+ New
200+ New
Product Designs Annually

From Concept to Retail Shelf

A connected approach combining market insight, product development and retail program execution.

Market & Category Insight

Market & Category Insight

Retail needs, category direction and market understanding.

Product Development

Product Development

Products, packaging and assortments aligned with retail requirements.

Retail Program Execution

Retail Program Execution

Sampling, production, packaging and market-ready delivery.

What Guides HCU

Built on Quality, People and Partnership

Principles that shape how we develop products and build long-term retail relationships.

01 People-Centered

Products and partnerships shaped around real needs.

02 Innovation-Driven

New ideas developed with market relevance and practical value.

03 Responsible Materials

Material choices considered around product and project requirements.

04 Partnership-Centered

Long-term collaboration from development through delivery.

Global Retail Experience

Supporting Retail Programs Across Key Global Markets

Experience across 30+ global markets supports product development, packaging and retail programs aligned with local market needs.

  • North America
  • Europe
  • Asia
  • Oceania
  • South America
Global Retail Experience Map

HCU & PACETGREEN

Two connected roles supporting retail programs from concept to delivery.

Home Living Product
Development
  • Market research and strategy
  • Product design and brand positioning
  • Retail program support and execution
Connected Synergy
Manufacturing & Supply
Chain Support
  • Production and supply chain operations
  • Quality control and regulatory compliance
  • Capacity planning and delivery coordination
HCU leads product strategy, development and retail execution, supported by PACETGREEN's manufacturing and supply chain capabilities.

Cookies

Please read our Terms and Conditions and this Policy before accessing or using our Services. If you cannot agree with this Policy or the Terms and Conditions, please do not access or use our Services. If you are located in a jurisdiction outside the European Economic Area, by using our Services, you accept the Terms and Conditions and accept our privacy practices described in this Policy.
We may modify this Policy at any time, without prior notice, and changes may apply to any Personal Information we already hold about you, as well as any new Personal Information collected after the Policy is modified. If we make changes, we will notify you by revising the date at the top of this Policy. We will provide you with advanced notice if we make any material changes to how we collect, use or disclose your Personal Information that impact your rights under this Policy. If you are located in a jurisdiction other than the European Economic Area, the United Kingdom or Switzerland (collectively “European Countries”), your continued access or use of our Services after receiving the notice of changes, constitutes your acknowledgement that you accept the updated Policy. In addition, we may provide you with real time disclosures or additional information about the Personal Information handling practices of specific parts of our Services. Such notices may supplement this Policy or provide you with additional choices about how we process your Personal Information.


Cookies

Cookies are small text files stored on your device when you access most Websites on the internet or open certain emails. Among other things, Cookies allow a Website to recognize your device and remember if you've been to the Website before. Examples of information collected by Cookies include your browser type and the address of the Website from which you arrived at our Website as well as IP address and clickstream behavior (that is the pages you view and the links you click).We use the term cookie to refer to Cookies and technologies that perform a similar function to Cookies (e.g., tags, pixels, web beacons, etc.). Cookies can be read by the originating Website on each subsequent visit and by any other Website that recognizes the cookie. The Website uses Cookies in order to make the Website easier to use, to support a better user experience, including the provision of information and functionality to you, as well as to provide us with information about how the Website is used so that we can make sure it is as up to date, relevant, and error free as we can. Cookies on the Website We use Cookies to personalize your experience when you visit the Site, uniquely identify your computer for security purposes, and enable us and our third-party service providers to serve ads on our behalf across the internet.

We classify Cookies in the following categories:
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Cookie List
A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Strictly Necessary Cookies
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Performance Cookies
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Targeting Cookies
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How To Turn Off Cookies
You can choose to restrict or block Cookies through your browser settings at any time. Please note that certain Cookies may be set as soon as you visit the Website, but you can remove them using your browser settings. However, please be aware that restricting or blocking Cookies set on the Website may impact the functionality or performance of the Website or prevent you from using certain services provided through the Website. It will also affect our ability to update the Website to cater for user preferences and improve performance. Cookies within Mobile Applications

We only use Strictly Necessary Cookies on our mobile applications. These Cookies are critical to the functionality of our applications, so if you block or delete these Cookies you may not be able to use the application. These Cookies are not shared with any other application on your mobile device. We never use the Cookies from the mobile application to store personal information about you.

If you have questions or concerns regarding any information in this Privacy Policy, please contact us by email at . You can also contact us via our customer service at our Site.